Online retail giant Just Fab was founded by two talented entrepreneurs with a strong background in online marketing and ecommerce. Just Fab co-founders, Adam Goldenberg and Don Ressler, saw a void in the online shopping world – shopping retail was fun, social and engaging, but the online experience, while convenient, was not catering to how many women enjoy shipping. The two set out to develop a ‘living’ fashion experience online. Just Fab was born.
Since its beginning, Just Fab has grown into an online fashion powerhouse with over 11 million members. Just Fab has developed a winning combination of hot celebrity styles, a wide selection and great prices to attract shoppers from around the globe. Just Fab also makes it easy for shoppers to discover new trends and visualize the looks through online style boards. After taking a simple style quiz, members receive monthly personalized picks delivered to their virtual boutique for their shopping pleasure.
To ensure that all Just Fab products are on-trend, Just Fab is led by fashion icon Kimora Lee Simmons and aided by industry experts like George Kotsiopoulos from E! Fashion Police and Hollywood celebrity stylist, Jessica Paster. This fashion brain trust provides style picks, develops special collections, provides style tips, and shares their flair for what’s hot with Just Fab style-seekers.
Just Fab’s ability to connect trendsetters with each other is what makes Just Fab truly unique. On Facebook, fans are treated to exclusive deals and style tips. Just Fab shares insider insights on celebrity fashion, including ‘who wore it best’, where shoppers can find similar looks. Just Fab often hosts contests exclusively for Facebook fans, including photo contests judged by other fans. Just Fab fans also have the opportunity to go behind the scenes with Just Fab by learning about events, like the philanthropic Cinderella Project, and seeing what staff members are up to. The Facebook page is not only a great tool for fashion advice from the Just Fab team and other members, but it is also a great place to go with questions about specific products and the membership service. Currently, Just Fab boasts over 1.3 million fans on the company’s Facebook page.
Just Fab exchange style secrets, specials, and quandaries in 140 characters on the brand’s highly active Twitter account. The Just Fab Twitter fan base has grown to over 35,000 followers. Again, Just Fab does it right; those who follow @JustFabOnline learn about new trends and sales before the general public and are often given chances to win Just Fab prizes.
Just Fab reaches out to women everywhere in search of high fashion at down-to-earth prices. Catch Just Fab on Pinterest, Instagram, and Google+ or visit their website online at justfab.com.